Kit vs Mailchimp

Side-by-side pricing, features, and free plan comparison — everything you need to choose between Kit and Mailchimp.

Feature	Kit	Mailchimp
Starting price	$39/mo	$13/mo
Pricing model	freemium	freemium
Free plan	Yes	Yes
Free trial	No	No

Frequently asked questions

Verified May 2026.

What is the difference between Kit and Mailchimp?

Kit: Email platform for creators — visual automations, digital product sales, and a 10K-subscriber free plan. Mailchimp: The most recognised email marketing brand — beginner-friendly, strong e-commerce integrations, and a generous free tier.

Which is cheaper, Kit or Mailchimp?

Kit starts from $39/mo. Mailchimp starts from $13/mo.

Does Kit or Mailchimp have a free plan?

Kit: Yes, free plan available. Mailchimp: Yes, free plan available.

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